OnlySweeps Publishing Principles

At OnlySweeps, we are dedicated to being the most trusted and authoritative source of information about sweepstakes casinos for USA players. As gambling experts, we are committed to upholding the highest standards of editorial integrity, transparency, and accountability.

Our Mission and Values

OnlySweeps was founded in February 2024 with a clear mission: to provide USA players with the most accurate, comprehensive, and up-to-date information about sweepstakes casinos. We believe that every player deserves to have access to trustworthy information to help them make informed decisions about where to play.

Our core values are:

  1. Integrity: We are committed to honesty, fairness, and doing what’s right for our readers.
  2. Expertise: Our team consists of seasoned gambling experts with deep knowledge of the sweepstakes casino industry.
  3. Transparency: We believe in being open and clear about our processes, policies, and relationships.
  4. Accountability: We take responsibility for the accuracy and quality of our content and are responsive to feedback and corrections.

Editorial Standards and Process

At OnlySweeps, we take great pride in the quality and reliability of our content. Every article, review, and guide we publish undergoes a stringent editorial process:

  1. Research: Our writers conduct extensive research using reputable sources, including first-hand testing of sweepstakes casinos.
  2. Writing: Content is written by experienced professionals with expertise in the online gambling industry.
  3. Fact-checking: All content is rigorously fact-checked for accuracy and to ensure all claims are supported by reliable sources.
  4. Editing: Content undergoes multiple rounds of editing for clarity, coherence, and adherence to our editorial guidelines.
  5. Updating: We regularly review and update our content to ensure it remains current and accurate.

We have strict guidelines around objectivity and impartiality. Our reviews and recommendations are based solely on the merits of each sweepstakes casino, not on any external influence or incentive. We do not accept payment or other considerations to influence our editorial content.

Verification & Fact Checking Policy

We take great pride in the quality and reliability of our content. Every article, review, and guide we publish undergoes a stringent editorial process:

  1. Research: Our writers conduct extensive research using reputable sources, including first-hand testing of sweepstakes casinos.
  2. Writing: Content is written by experienced professionals with expertise in the online gambling industry.
  3. Fact-checking: All content is rigorously fact-checked for accuracy and to ensure all claims are supported by reliable sources.
  4. Editing: Content undergoes multiple rounds of editing for clarity, coherence, and adherence to our editorial guidelines.
  5. Updating: We regularly review and update our content to ensure it remains current and accurate.

Unnamed Sources Policy

We are committed to providing our readers with accurate, reliable, and trustworthy information. As part of this commitment, we strive to be as transparent as possible about our sources of information.

In general, we avoid using unnamed or anonymous sources in our content. We believe that naming sources, whenever possible, is essential for establishing credibility and accountability.

However, we recognize that there may be rare situations where an unnamed source is necessary, such as when a source may face retribution or harm for speaking publicly. In these cases, we adhere to the following guidelines:

  1. The information provided by the unnamed source must be essential to the story and not available through other named sources.
  2. We will independently verify the information provided by the unnamed source through other reliable channels.
  3. We will disclose to our readers that we are using an unnamed source and provide as much context as possible about why the source has requested anonymity.
  4. The use of unnamed sources must be approved by a senior editor who will assess the credibility of the source and the necessity of using an unnamed source.
  5. Even with unnamed sources, we will not publish rumor, speculation, or other unverifiable information.

We understand that the use of unnamed sources can undermine reader trust, and so we use them sparingly and only when absolutely necessary. Our commitment is always to provide our readers with accurate, reliable information from transparent and accountable sources.

Advertising and Sponsorship Policy

As a website, OnlySweeps may feature advertising or sponsored content. However, we maintain a strict firewall between our editorial content and any advertising or sponsored content.

Our editorial team operates independently from our business and advertising operations. Advertisers and sponsors have no influence over our editorial content, including our reviews, rankings, and recommendations.

Any advertising or sponsored content on our site will be clearly distinguished from editorial content and labeled as such, in accordance with guidelines from the Federal Trade Commission (FTC).

Affiliate Disclosure and Business Model

OnlySweeps participates in affiliate marketing programs with some of the sweepstakes casinos we review. If a reader signs up for a casino through a link on our site, we may receive a commission.

However, our participation in affiliate programs does not influence our editorial content in any way. Our reviews, rankings, and recommendations are based solely on our honest assessments and are not driven by affiliate relationships.

We only recommend casinos that we believe are trustworthy and provide a quality player experience, regardless of any affiliate partnership. If we have concerns about a casino, we will voice those concerns even if we have an affiliate relationship.

Diversity Policy

We believe that diversity, equity, and inclusion are essential to our mission of providing the most trusted and authoritative information about sweepstakes casinos. We are committed to fostering a diverse and inclusive workplace and to reflecting that diversity in our content and perspectives.

Our commitment to diversity extends to all aspects of diversity, including but not limited to:

  • Race and ethnicity
  • Gender and gender identity
  • Sexual orientation
  • Age
  • Disability status
  • Veteran status
  • Socioeconomic background

We strive to:

  1. Maintain a diverse team of writers, editors, and experts who bring a range of perspectives and experiences to our work.
  2. Ensure that our content is accessible and relevant to a diverse audience of readers.
  3. Highlight and amplify diverse voices and perspectives in our content, including interviews and guest contributions.
  4. Continually educate ourselves and our team on issues of diversity, equity, and inclusion in the gambling industry and beyond.
  5. Foster an inclusive and respectful workplace culture where all team members feel valued and supported.

We recognize that achieving true diversity, equity, and inclusion is an ongoing process, and we are committed to regularly assessing and improving our efforts in this area. Read our diversity report for more info.

Corrections and Updates

We strive for accuracy in all of our content. However, if we become aware of an error or inaccuracy, we are committed to promptly investigating and correcting it.

If we make a significant correction to a published article, we will clearly note the correction at the top or bottom of the article, detailing what was corrected and when.

We also regularly review and update our content to ensure it remains current and accurate. Articles will display a “Last Updated” date to indicate when they were last reviewed for accuracy.

User Feedback and Interactivity

We greatly value feedback and interaction with our readers. We encourage users to reach out to us with any questions, comments, concerns, or suggestions they may have about our content.

Readers can contact us through the following channels:

We strive to respond to all user inquiries in a timely and professional manner.

Additionally, we believe in fostering a community of informed and engaged readers. We encourage respectful discussion and debate in our article comments, forums, and social media channels. However, we do moderate these spaces to ensure a safe and constructive environment for all users.

Commitment to Responsible Gambling

While we are passionate about sweepstakes casinos, we recognize that gambling can become harmful if not approached responsibly. We are committed to promoting responsible gambling and providing resources to help players manage their gambling activities.

Some of the ways we promote responsible gambling include:

  1. Providing information on responsible gambling practices and warning signs of problem gambling.
  2. Linking to reputable organizations that provide support for problem gamblers, such as the National Council on Problem Gambling.
  3. Encouraging players to set limits on their gambling activity and to never gamble more than they can afford to lose.
  4. Not promoting gambling as a solution to financial problems or a guaranteed way to make money.

We believe that gambling should always be approached as a form of entertainment, not as a source of income.

Masthead and Organizational Structure

OnlySweeps is led by a team of experienced gambling experts and seasoned journalists. Our masthead includes:

  • Robbie Davies, Senior Content Writer
  • Brendan Davis, Editor-in-Chief
  • Maria Svensson, Managing Editor
  • Victoria Vass, Responsible Gambling Editor

Our editorial team operates independently from our business and advertising operations to ensure the integrity of our content.

OnlySweeps is owned and operated by Momentum Media Limited, an Ireland-based company. However, editorial decisions are made entirely by our editorial leadership team.

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